Friday, June 26, 2009
Marketing has taken a complete different twist to it lately, not only are there more and more people network marketing from home but there are more and more avenues open to us for marketing. One way to start is to consider vision map video marketing and find out the benefits of video marketing.
How do we get the attention of the market and the people we want to attract? The simple answer to that question is, become a unique expert and then flood the market place with the idea. Tenacity and perseverance are a must, so make your list of where you are going to market, what your marketing plan is going to be and say; and market it daily.
Another tip that I suggest to all of my clients is; review, change and update your marketing plan every three months. Look at what is working and attracting attention and if there needs to be changes and modifications and/or a complete revamping of your marketing program.
Pay attention to what your closest competition is doing and how I suggest you do this; is to setup Google Alerts in the categories you are interested in so you can see what kind of articles they are submitting and what the hot topics are and how they are being indexed by Google.
How do you find your unique expert niche? You take all of your information about what you are doing and research your competition, then find something that you are doing, thinking, making, and presenting that is totally different than what they are doing. I suggest you select three to four ideas and then put those together into one. Bingo, a unique expert idea.
Videos are a very hot marketing tool today and should definitely be put in your marketing toolbox, there are several different twists on video marketing and the one I am going to encourage you to use is one that leans towards the entertainment end of the spectrum. The ones that have a person in them are effective in their proper place, but many people are rather bored with them as they have to think and listen.
Vision map videos come at video marketing at a little different angle, which is, they are meant to grab the attention of the viewer. They have a definite message, they are short, informative, interesting and sometimes they are even produced so the viewer will want to come back on a daily basis to watch the video. They are even produced so the viewer can download them to their electronic devices and watch them anytime during the day etc., they are considered entertaining and/or with an inspiring message.
Once again this kind of marketing is unique to go along with your unique marketing expert theme and you will stand out in the networking marketing field as an expert. Also if you continue to follow this procedure you will become very familiar with your product/service and that will project the fact that you are an expert to your viewers. Your marketing will become easier and easier and that will mean that will become much more fun and exciting to market because you will constantly be coming up with new ideas and marketing formats, which will keep the creative juices flowing.